RuRoc

United Kingdom

RuRoc is a UK-based brand founded in 2006, known for its futuristic, high-protection helmets designed for skiing, snowboarding, and motorcycling. The company gained attention with its full-face helmets featuring a magnetic visor system, offering integrated protection for the head, face, and neck with a built-in mask and secure chin strap. The RG1-DX model became iconic in freestyle and freeride communities for its aggressive look and thermal comfort. RuRoc focuses on incorporating advanced technologies like lightweight shells, optimized ventilation, anti-fog visors, and built-in audio systems. The brand appeals to riders looking for performance, bold design, and cutting-edge innovation on the slopes.