Three generations of Québécois freestyle skiers pass the bone onward to the next. https://www.instagram.com/casablunt/ https://philcasabon.com/videos/ Shot by https://www.instagram.com/raph_sevigny/ Artwork on skis by https://www.instagram.com/lisepuddy/ Music by Capital Steez - Unreleased song (instrumental)
Édouard “EdJoy” Therriault is a young Canadian freeskier born in 2003 in Lorraine, Quebec. He gained attention for his creative street and big air style, blending technical tricks with skate-inspired flair. A junior world champion in slopestyle in 2019 and silver medalist in big air at the 2021 World Championships, he recently stepped away from FIS competitions to focus on video projects and backcountry skiing. EdJoy embodies the “frequenski” spirit, merging creativity, music, visual arts, and skiing with a free-spirited approach.
Philip Casabon, born in 1989 in Shawinigan, Quebec, is regarded as one of the most creative and influential street and park skiers of his generation. He rose to fame through Level 1 films and numerous videos with Armada, winning the X Games Real Ski twice and being named Skier of the Year in 2018. Loyal to Armada for nearly two decades, he helped design his own pro model, the BDog. Active in street, park, and backcountry, Phil stands out for his smooth style, boundless creativity, and exemplary work ethic.
Philippe “Philou” Poirier is a Quebec freeskiing pioneer, born in 1977 in Tremblant, known as one of Canada’s earliest slopestyle trailblazers. He made a mark by winning the U.S. Freeskiing Open Big Air in 1999 and was inducted into the Laurentian Ski Hall of Fame in 2017. Renowned for daring rotations (like the McTwist 900 in quarterpipe) and a groundbreaking presence in ski films. To many, he remains an iconic figure from the formative years of modern freestyle skiing.
Mont-Tremblant resort, located in Quebec’s Laurentians, reaches a summit of 875 meters with an impressive 645-meter vertical drop, spread across four faces and 102 runs. With over 300 hectares of skiable terrain and three snowparks, it attracts skiers of all levels. Each winter, the mountain receives around 4.5 meters of natural snowfall, supplemented by extensive snowmaking to ensure great coverage. Its charming alpine-style pedestrian village and welcoming atmosphere make it a top destination in eastern Canada. Mont-Tremblant has repeatedly been ranked the best ski resort in Eastern North America.
Monster Energy, founded in 2002 in the United States, is best known for its energy drinks with the iconic green claw logo. Early on, the brand heavily invested in extreme sports to build its bold, rebellious image. In skiing, Monster sponsors some of the world’s top freeriders and freestylers like Sammy Carlson, Henrik Harlaut, and Tom Wallisch, supporting both their competitions and film projects. Through these partnerships, Monster Energy has become a major force at the X Games and in top ski productions, helping push the sport’s boundaries. Beyond sponsorships, the brand also organizes and funds dedicated events that showcase skiers’ creativity and style. Today, Monster stands as a symbol of performance and freedom in the freestyle and freeride ski world.